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Signage for exhibitions & displays

Making an impact at trade shows really needs the WOW factor. A bespoke exhibition stand is the ultimate way to do that when exhibiting at a show. However, with floor space attracting such high premiums, exhibitors are often limited on space.

Exhibitions are high foot fall environments offering a huge opportunity to communicate directly with your target audience. Our team will help create a well-designed exhibition display to promote your brand and message to best draw in potential customers as they pass by.

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Exhibition display stand types manufactured

The possibilities are endless when it comes to exhibition stand displays and there are a good many different types to choose from including:

  • pop up stands are low cost, highly portable as well as easy to use and store. They can also be double-sided by adding printed panels on the reverse of your frame. Another great bonus is that the facility for replacement of pop-up graphics allows you to update your promotional details as needed as things change.
  • folding panel displays offer a variety of options including tabletop display boards, concertina screens, pinboards, noticeboards and even heavy-duty display boards are available. They come in various sizes and materials.
  • modular stands offer flexibility to your exhibition display set ups. Make a single investment and create various layouts to seamlessly fit many different exhibition spaces. This is a massive advantage when space is at a premium and your business demands regular exhibiting at such events.
  • literature racks have a variety of uses and can be floor standing leaflet / brochure holders, multi-bay, small and portable, incorporate a lectern alongside a catalogue display or a holder for your speech as well as a brochure display for a showroom.
  • portable modular stands are ideal for a reception area, museums, promotional spaces, and a marketing display. A portable modular stand is the perfect solution to display a range of literature with different sizes on a single display as they hold multiple types of marketing and informational literature.
  • folding panel stands are useful for many workshop and bodyshop applications. The work height is adjustable. Foam cushioning is included for protection from marking.
  • backwall exhibition stands create ideal backdrops for all types of trade show, exhibitions, conferences, product launches and many other events. Bespoke exhibition stands can be manufactured to suit all your needs.
  • exhibition and event flooring to create the ultimate exhibition display you may want to look at branding your choice of flooring from carpet to vinyl. The right exhibition flooring will really set your business apart from many other exhibition displays creating a very attractive environment to draw your potential customer in.

Exhibition display solutions

  • trade show booths are a popular choice to promote products and services using an instant graphically visual background. Such graphic displays will successfully increase the chances of your exhibition stand being noticed in a sea of many others by as much as 75%. Do remember to set your goals before you attend so you know what you are aiming for.
  • experiential events – developing an emotional connection between your brand and your customer is made possible by the creation of an interactive experience which deeply engages your customer. G S Signs & Graphics can help you create innovative experiential brand promotions. A good example of this is a drive into experience. 
  • retail promotions will attract visitors, create an opportunity for you to engage and interact with them and ensure your product or service is memorable long after the event.
  • Mobile exhibitions provide a consistent brand identity and make the best impression with your potential customers at multiple events every single time. If you have a busy roadshow itinerary to get through, then mobility will be important to your exhibition planning.
  • brand activation events – driving customer actions through a brand activation event generates brand awareness as well as fostering long lasting relationships and loyalty. 
  • corporate events include business seminars, AGMs, conferences, incentives programmes, team building, product launches and more. Many high critical events within the corporate world require significant attention to detail to convey a polished and professional branded experience. G S Signs & Graphics can help you do exactly that.
  • conference backdrops – creating seamless branded backdrops for all types of conference is easy for our team. Planning roadshows, trade events, product launches etc is easy with our skilled design, manufacture, and implementation services.
  • conference break-out rooms can be branded to create a truly awesome business conference environment which inspires focused and engaging interaction between keynote speakers as well as delegates.

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What you need to know when buying an exhibition display

It is all too easy to choose the wrong exhibition display product. Starting early on with a process of due diligence will help you to get the right display for the right event. To help you we outline below some of the more common errors made when buying or hiring a booth or display:

  • Exhibition stand or display?
    Understand what you are buying. Display systems, banner displays, or truss systems are not really exhibition stands in the true sense. They all have limitations and may not show your company in the best light.
  • Modular stand or custom stand?
    Custom trade-show booths are really great although they are high-cost choices. The modular option allows you to re-configure and re-use your display across a series of events and can, at times, offer cheaper options.
  • What is a custom-modular display?
    As the name suggests, this stand offers a custom-designed look, yet is modular and therefore re-usable in different stand spaces.
  • Is a self-build display a good idea?
    Self-build displays can be a good idea for those with the skills and knowledge necessary to correctly construct one. Before committing to this option it is a good idea to consider the logistics involved first. Self-managing your displays can save money and allow you to participate in more frequent exhibitions.
  • What about lighting for my exhibition stand?

Not all exhibition stands come with lighting. Different exhibition venues will have different lighting needs. Check with your venue wherever possible and ask any helpful business connections about their experience of exhibiting there. If lighting is a concern always ask whether lighting is included before committing to an order.

  • What do I need to know about stand sizes?

Before confirming your order, check for any rules or guidelines available from event organisers. Establish whether there the venue will have a shell scheme in place to separate your display from others or not. This will affect your requirements.

  • What do I need to know about assembly?

The ease of assembly and dismantling of modular displays make them a very popular choice.  The simpler your exhibition stand the easier it will be for you on the day so try to choose a stand with minimal parts.

  • What about being environmentally friendly?

G S Signs & Graphics have a sustainability policy as a supplier. Please highlight your wish to use an environmentally friendly solution as early as possible in the enquiry stage. It may be difficult to change if raised later.

  • How do I know what the right materials are for my exhibition stand?

If you tell us at the start what your objectives are and your budget, we are able to offer expert advice on the best options to meet your criteria.

At the end of the day, it is best to ask and then ask again if you are in any doubt about your decision-making. G S Signs & Graphics are happy to help and want you to be confident in your choices.